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Friday, July 29, 2011

Things you should know about planning a school fundraiser....(Hint: use promotional products)


Many schools have had to cut extracurricular programs including sports, music groups and other clubs and organizations as a result of budget cutbacks. Parents have been forced to vote on whether or not to keep or cut these valuable programs that enrich their children’s lives and education. In an effort to save some of these programs, parents, students, coaches and teachers have stepped in to help alleviate the costs of materials, related fees and travel expenses from the school board with fundraising. There are so many fundraising opportunities out there so it’s important to choose one that works for the school, students and their initiatives. Promotional product such as t-shirts, sport bottles, backpacks, pens, candy and even earth friendly items that make great fundraising ideas. 

However, there are 3 things you should take into consideration when planning a fundraiser. Though there are many types of fundraisers using promotional products is a easy because the items are versatile and cost effect and then easy to mark up for profit. 

#1. Budget- How much do have to spend on products? Everyone loves a t-shirt, mug, hat, magnet or memento that reminds them of where they've been, who they know or what they do. Consider who the products will appeal to and where and how they will be sold. Then, based on that kind of information determine about how many items will be need to make the goal profit. 

#2. Artwork, logo, text?- Do you have original artwork or do you need  help designing some? Or maybe come up with a clever and catchy phrase that will get the attention of perspective supporters. Select the colors carefully. Based on the audience and cause the font, logo and colors should reflect the purpose of the product and fundraiser. Some promotional product companies, such as 4AllPromos, have graphic artists on staff who can design original artwork or consult on existing artwork. It may be helpful to get an expert opinion if the fundraiser is new or different than it has been in the past. Based on other projects, a graphic artist may have good insight into what works for certain events, what is trendy and what kinds of graphics and text work on certain products.

#3. Product- What are you going to be selling? T-shirts, sweatshirts, hats and other apparel are versatile fundraising items. What better way to outfit the community with school spirit than with fun, comfortable apparel everyone can wear to competitions, games and school functions. Clubs and organizations can sell awareness bracelets in support of any cause near and dear to their hearts. Sports teams can sell foam hands, stadium cushions or blankets to encourage fans to show up and support their team. Booster clubs might consider water bottles, lunch boxes, candy and snacks or anything school related to help show support for their alma mater.  

Make sure you promote your fundraiser by any means possible. Start up a Facebook page or Twitter account to let friends and family know about when and where items will be sold or how to order online. Start an e-mail campaign and send out frequent blasts to your contact list. Distribute a newsletter at school or hang fliers at the local library, police station and town hall. Get permission from local shopping centers, grocery stores, farmer’s markets or church’s to set up booths to sell products directly. Hold a carwash, bake sale or concert and sell products alongside the event. There are many places and ways to do fundraising. Education is a vital part of every child’s life and every community’s well-being. Residents will be eager to help fund school programs if they see the enthusiasm of those involved in the program.

Don’t let valuable educational programs, music, sports and extracurricular activities get cut from schools. Step up fundraising efforts and help enrich America’s students. 

Tuesday, July 26, 2011

It's time for back-to-school shopping!


School's out for summer but not for too much longer. It's time for schools, teachers, coaches, PTA's and room mothers to start planning those special back to school events. Back to school planning is fun and easy and buying items in bulk can save money, time and the headache of keeping inventory.

4AllPromos has pretty much everything you need to get students ready for class and extra curricular activities.
Consider promotional products with your schools logo or event name imprinted on products including apparel, backpacks, pens and pencils, notebooks or water bottles.

  • Open Houses
  • Back to School Night
  • Booster Clubs
  • Sports fundraisers and sign ups
  • Club and organizations
Private or parochial school may instruct students to wear uniforms or carry uniform backs or supplies and ID badges. 4AllPromos has a large inventory of collared shirts, jackets and polos and lanyards. 

New schools or magnets and technical schools may need help getting their name and purpose out there. Bumper stickers, stickers or even pens and pencils may travel most easily throughout town and create a buzz. 

Clubs, organizations and sports teams often need to resort to fundraising efforts to raise money for uniforms, travel expenses or tournament fees. Drawstring backpacks, t-shirts, earth-friendly products or water bottles are popular and inexpensive items for resale.

Not sure what the best promotional product is for your school or team? Call one of our knowledgeable product specialists to pick the right product for your students and athletes! 

Tuesday, July 19, 2011

Things to sip on this summer



It's a proven fact that the summer heat suppresses our appetite but increases our thirst. We've already covered the topics of the importance of staying hydrated and why water is so important; but sometimes water doesn't do the trick. Summer time means a lot of fresh fruit is available at farmer's markets, farm stand, and the grocery store so there is no excuse not to be eating it up!

Fruit and fruit juices can be combined to make smoothies, Popsicles and even just refreshing summer drinks!

Here are a few recipes to inspire you-cheers! :

Honey Limeade

Ingredients

  • 1 cup lime juice
  • 5 cups water
  • 2/3 cup white sugar
  • 2 tablespoons honey

Directions

  1. In a pitcher, combine lime juice, water, sugar and honey. Stir until sugar is dissolved. Chill in refrigerator.

Raspberry Lemonade

Ingredients

  • 1 (12 fluid ounce) can frozen raspberry lemonade concentrate
  • 3 cups water
  • 3/4 teaspoon lime juice
  • 1 (12 fluid ounce) can or bottle lemon-lime flavored carbonated beverage
  • 1 cup crushed ice
  • 1 cup fresh raspberries, garnish
  • 18 Mint leaves, for garnish (optional)

Directions

  1. In a large punch bowl, combine raspberry lemonade concentrate, water and lime juice. Stir in lemon-lime soda and crushed ice. Garnish each glass with a fresh raspberry and a mint leaf.

Cool Watermelon Slushes

Ingredients

  • 6 ice cubes
  • 2 cups cubed seeded watermelon
  • 1 teaspoon honey

Directions

  1. Place the ice cubes into a blender. Cover, and pulse until crushed. Add the watermelon and blend for about 1 minute, until slushy. Add the honey, and blend for about 10 seconds.

Also, remember if you are planning a special event or party and are looking for some imprinted glassware or cups visit 4AllPromos.com for a large selection of drinkware.

Thursday, July 14, 2011

E-mail, E-mail everywhere!!!



How many times a day do you check your e-mail? The average person checks his/her e-mail 12 times a day. The catch is most people only check about 38 percent of their e-mails at first glance.

Market research shows that timeliness, subject lines and overall presentation are among the most important factors that determine whether or not a customer will open an e-mail.

How do you respond to customers? E-mail is certainly one of the fastest and most inexpensive ways to market your business or services and offer customers deals, discounts, coupons or 'special offers.' And, nowadays sending an e-mail is easier than ever with services such as Constant Contact or iContact.

However, be wary of how you are soliciting customer's. You don't want to bombard customer's or fill up their inbox. Be tactful and remember customer's are looking for deals in these tough times and also most people check their e-mails first things in the morning and before bed.

Another aspect to consider is design, colors and dynamic content. Services like Constant Contact help you design an aesthetically pleasing interface that makes content easy to read. Complimentary colors invite the customer to read on and valuable content and catchy subject lines with numbers, questions, and timely topics get customer interested.

Do you receive e-mails from 4AllPromos? What do you think of them-too many, good information, not enough deals? Let us know! We want your feedback and we might even reward you for your hoensty!

Friday, July 08, 2011

Oh my it's time for OMS


For those of you who loyally follow the 4AllPromos blog I thought I would update you on my plans for next week. I (meaning Emily the web analyst her at 4AllPromos) will be attending the Online Marketing Summit in Jersey City Monday and Tuesday. There may potentially be some opportunities for blogging and definitely Tweeting and I will be sure to offer all of you the round up upon my return.

4AllPromos wants to make sure our customer's are in the know and that we are providing them with the best and most effective marketing techniques and products. At the OMS I'll be improving upon our social media skills, e-mail campaigns and overall website user experience. I'm looking forward to coming back with some new tricks up my sleeve.

Let me know if you have any question for me or the folks here at 4AllPromos. We'll be happy to answer them on our blog, via Twitter or on Facebook!

Wednesday, July 06, 2011

The #1 must have tool: The 8 function pocket knife

Pocket knives aren't just for boy scouts. They are great to keep in your car or purse in case of emergency or in the kitchen, garage or office for easy access. Us Americans like things made easy, so an 8 function tool makes perfect sense. This summer bring a pocket knife on your camping trip and impress your friends with all the tricks and duties you can perform with your handy dandy knife. This multi function blade folds up nicely to fit in one's pocket, backpack, purse or suitcase. Make sure you don't pack it in your carry on luggage though, as it will be confiscated by TSA.

What does an 8 function pocket knife include you ask? All this:

  • Nail file
  • Scissors
  • Bottle opener
  • Phillips head screwdriver
  • Flat head screwdriver
  • Punch and mini split ring

So you can give  yourself a nice little manicure, drink a frosty beverage and then assemble or disassemble something all while using the same tool!

Going camping with Boy Scouts or Girl Scouts, own a fishing or hunting store or maybe a tourist shop? Let 4AllPromos help  you select the perfect giveaway for the person who has everything or maybe needs everything (such as a pocketknife). Our product specialist know all about the best gizmos and gadgets out there and they are ready to help! Give us a call today at 866-732-3386.